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How to Plan Your Social Integration Strategy
Brian Sullivan is vice president of client services at Gigya, where he advises clients on implementing social technology. Gigya offers websites a suite of social technology like social login, comments, game mechanics and a social identity management platform. No longer does a business wonder whether its site should contain social ...
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How Facebook's New Features Will Affect Digital Marketers
Patrick Salyer is CEO of Gigya, which makes sites social by integrating a suite of plugins like Social Login, Comments, Activity Feeds, Social Analytics and Game Mechanics. Patrick can be reached on Twitter @patricksalyer. With Facebook’s major changes set to roll out this week, little thought has been given to answering ...
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Gigya's Gamble: The Feed Will Surpass Search
As Internet users, we are becoming increasingly dependent on our social networks for a number of daily activities. We communicate with friends and family, share photos, invite and get invited to events and generally interact with the world around us. The social network is becoming the heart and soul of ...
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Widget Arms Race: Gigya Takes the Worldwide Lead
Widget platform Clearspring turned some heads last month when it said that it would have reach equivalent to the “7th largest web property†following its acquisition of AddThis, a provider of widgets that enable easy social bookmarking from blogs and Web pages. Today, new data from comScore shows that ...
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Gigya to Integrate MySpace and Facebook Friends
Gigya Socialize is a widget based connections service for your Web site. It turns any Web site into a social network just by installing the application. Gigya received a major infusion of funding earlier this year, and it seems they have been putting it to good use expanding the capabilities ...
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Gigya Socialize Goes Up Against Google Friend Connect
Distributing friend connections across the web has been quite a hot topic in the Web 2.0 community as of late. MySpace, Facebook, and Google have all come out with their own initiatives for sharing social graph data with any number of websites. And there appears to be a struggle over ...
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